13 Best Riddle Alternatives & Competitors in 2023

Online quiz software serve diverse functions across various industries. They can be a uniquely effective marketing tool that also provides an easy way to conduct hiring, training, and educational assessments.

Riddle is a popular quiz tool for marketing used by many publishers, agencies, and marketers. But while Riddle has many excellent features, it may not be the best fit for everyone. 

That’s why we’ve compiled an updated list of the best Riddle alternatives in 2023. Whether you’re looking for more ease of use, more advanced functionalities, or anything else, we’ve got you covered. 

But before we start exploring our top picks, let’s quickly look at the common reasons why people find themselves in the market for an alternative to Riddle.

Why Do You Need a Riddle Alternative?

Here’s why another quiz tool similar to Riddle may be better suited to your requirements.    

• Pricing: You may want to explore alternatives to Riddle if you’re looking for more value for money from your quiz platform or simply want a tool that better fits your marketing budget.   
• Exam Functionalities: Riddle is primarily a marketing tool, and so it lacks exam functionalities, such as anti-cheating settings, time limits, and test availability settings. This means that it may not be very useful for hiring and training purposes, and you may need another quiz tool for your non-marketing quiz requirements.
• Reporting: You may want to switch to a different quiz tool if you need more advanced or easier-to-understand reports and statistics.
• Readymade Templates & Questions: Many Riddle quiz maker alternatives offer customizable quiz templates and a question bank to help speed up the quiz creation process. If you’re looking to save time on quiz creation, a tool that offers such resources would be more suitable for you.
  

Now that you know the top advantages of switching to a Riddle competitor, let’s dive into the list. 

Watch: How to Choose the Best Quiz Software

Top 13 Riddle Alternatives 

Here’s a quick analysis of the best online quiz tools besides Riddle that you can use to create quizzes for marketing and other purposes.

1. ProProfs Quiz Maker

ProProfs Quiz Maker is the world’s easiest-to-use quiz creation platform. Equally popular among educational institutions, corporations, non-profit organizations, and coaching service providers, this Riddle alternative packs all the features you could possibly need to create an engaging and effective quiz for any requirement.  

You can create both scored and personality quizzes with ProProfs and automate the results and reporting. To help you with quiz creation, ProProfs comes equipped with an expansive resources library featuring customizable quiz templates, expert-designed skill assessments, and over a million ready-to-use questions.  

Features:

• 15+ question types, including multiple-choice, checkbox, hotspot, video-response, and more
• 1,000,000+ ready-to-use questions covering numerous topics
• Add custom lead forms to your quizzes to gather any information from your quiz takers.
• 100+ hiring and training assessments designed by subject matter experts
• Automated grading with flexible scoring options 
• Provide instant feedback using images and links. 
• Automated and advanced reporting featuring insightful statistics
• Personalize the look and feel of your quizzes by adding custom themes and a logo
• Automate certification and recertification. 
• Integrate your quizzes with your favorite marketing tools.

Pricing: Free and paid plans. Paid plans start at $20/month (billed annually)

Watch: How to Create an Online Quiz in Under 5 Mins

2.Typeform

One of the best form builders, Typeform lets you create beautiful quizzes, tests, surveys, and polls. It is a top Riddle alternative for professional marketers and it focuses on user experience.

Using this tool, you can create lead magnet content that’ll not only engage your audience but also entertain them.      

You can build your content from scratch or start with a template. Typeform’s 600+ form templates are neatly categorized by industries and use cases for a hassle-free experience. 

There’s also an excellent, built-in media library you can leverage to enhance your quizzes and surveys.  

Features:

• Apply branching logic to your quizzes and surveys. 
• Automate scoring for quizzes to save time. 
• Create content that looks equally great on computers, tablets, and mobile phones.
• Display one question at a time to provide a conversational experience.
• Analyze performance on tests with Google Analytics.
• Integrate with Google Sheets, Mailchimp, Intercom, Gmail, Zapier, and more. 
• Share quizzes via a link, email, or embed them on your website.
• View completion rates and generate shareable reports.
• Customize the layout, colors, backgrounds, button text, and more.

Pricing: Starts at $25/month

3. Pointerpro

Pointerpro, formerly known as Survey Anyplace, is a multi-use quiz and survey tool for businesses. You can use this Riddle alternative to create training quizzes, employee and customer surveys, pre-employment personality tests, and more.          

One of the best features of Pointerpro is the drag-and-drop PDF report builder. Using it, you can generate personalized and highly detailed reports featuring text, images, graphs, and more. Quiz takers and survey respondents can download their reports in PDF format at the end of the quiz/survey.

Features:

• White-label your quizzes, quiz URLs, and emails. 
• Automate scoring and grading for your assessments.
• Provide personalized feedback in the results screen or the PDF report.
• Easily manage quiz takers by creating seven different roles with different access levels. 
• Integrate with Zapier, Make, Google Sheets, Keap, Mailchimp, ActiveCampaign, and WebHooks. 
• Ask questions in various formats. 
• Implement branching logic and piping in your quizzes and surveys.
• Embed content on your website. 
• Design the look and feel with custom CSS.
• Support for a variety of report widgets

Pricing: Starts at $39/month

4. Alchemer

Alchemer, formerly SurveyGizmo, is a versatile and user-friendly customer feedback tool that doubles as a platform for conducting quizzes, exams, and polls. Alchemer offers a range of templates and design options to build quizzes and surveys tailored to your requirements.    

While Alchemer offers a good number of question formats for quizzes, its list of question types is particularly impressive on the survey side. You can use this tool to ask for customer and employee feedback in as many as 43 ways, including Max Diff, Conjoint, Image Heatmap, Card Sort, and more.     

Features:

• Skip/branching logic
• Powerful and customizable reporting featuring open-text analysis  
• A variety of customization and branding functionalities, including white-labeling, theme library, custom CSS and more.
• Store images and videos you use frequently in a user library.
• Provide custom results page messages based on quiz score. 
• Create question banks to save time in creating quizzes.
• Integrations with Google Analytics, Webhooks, Salesforce, and more.
• Embed pop-up surveys on your website.
• Send email reminders to ensure everyone takes your quiz/survey.

Pricing: Starts at $55/user/month

5.Wufoo

Wufoo is a simple and efficient form creation tool by SurveyMonkey that comes with over 400 templates. Best suited for creating formative-style multiple-choice tests, this Riddle alternative lets you provide instant answer explanations using its section breaks functionality.

You can also add branching logic to your tests to personalize the learning experience.  

Besides being an excellent quiz tool, Wufoo is also a great option for conducting employee and customer feedback surveys, as it integrates with numerous third-party tools via Zapier. It also supports automated email and text notifications for quizzes and surveys.

Features:

• Create quizzes, surveys, and registration, application, contact, and payment forms. 
• Build your content easily with drag-and-drop functionality. 
• Integrate your quizzes and surveys with Mailchimp, Salesforce, WordPress, and more.
• Export data to spreadsheets in seconds.
• Customize the appearance of your quiz with pre-designed or custom themes.
• Add your company logo to the quiz interface.
• Embed forms on your website or share them via a link. 
• Prevent spamming with Smart CAPTCHA.
• Track page views with Google Analytics.

Pricing: Starts at $14.08/month (billed annually)

6. SurveyMonkey

SurveyMonkey is among the most popular online survey tools. And, just like many other tools in this list, it can serve as an excellent quiz maker and an alternative to Riddle.

You can use SurveyMonkey to build professional-looking knowledge and skill tests in minutes and streamline evaluation with automated scoring for objective questions.

You can create customized results pages and provide instant feedback to ensure an interactive experience for your quiz takers. This can be especially helpful when you’re creating quizzes for education or training.

You can also add themes and branding elements to your quizzes to make them visually appealing.    

Features:

• Track pending quizzes and surveys.
• Access real-time reporting featuring question-wise stats, completion times, and more. 
• Conduct quizzes via computers or mobile devices.
• Save time by automating scoring and grading.
• Share your quiz via a link, email, or social media.
• Pick from beautiful quiz, survey, and poll templates.
• Integrate with apps like Tableau, MS Power BI, Zoom, and more.
• Export quiz data to popular formats such as PDF, XLS, and CSV. 

Pricing: Starts from $25/month (billed annually)

7. ClassMarker

ClassMarker claims to be the best quiz maker for business and education and packs lots of in-demand features to lend weight to its bold assertion. It offers an intuitive interface, several customization options, multi-language support, custom certificates, brand controls, and more. 

Organizations worldwide use ClassMarker for conducting pre-employment and training assessments, educational and certification exams, compliance-related tests, lead generation quizzes, and more. It offers separate price points for business and non-business use. 

Features:

• Various question types, including MCQ, matching, short answer, essay, and more
• Shuffle questions and answer options. 
• Conduct tests in multiple languages.
• Create public or private quizzes.
• Add images, videos, audio clips, and documents to your tests. 
• Prevent copying and printing of quiz content.
• Provide instant answer explanations and overall feedback to boost learning. 
• Assign quizzes to groups and create individual logins. 
• Add a timer to your quiz. 
• Award custom completion certificates to quiz takers.

Pricing: Starts at $39.95/month (billed monthly) for businesses and $19.95/month for education use. Free plan available for education use.

8. LeadQuizzes

As the name suggests, LeadQuizzes is a quiz tool for creating lead-generation quizzes. LeadQuizzes has a drag-and-drop editor and offers 75+ quiz templates to expedite the quiz creation process.

This Riddle alternative is equally popular among entrepreneurs, agencies, and small businesses and is a great option for creating trivia and personality quizzes for marketing.

Besides creating and sharing marketing quizzes, you can also use LeadQuizzes to conduct educational assessments and surveys. You can embed visually-appealing CTA buttons and announcement bars on your website.   

Features:

• Generate leads by adding custom form fields to your quizzes. 
• Ask multiple-choice, image-based, and open-ended questions. 
• Embed quizzes on your website without any coding skills.
• Add branching logic to your quiz questions. 
• Customize various design elements of your quiz, including colors, fonts, background, and logo. 
• Integrate with HubSpot, AWeber, ActiveCampaign, and more.  
• Export data as a CSV.
• Track conversions with Facebook Pixel and Google Ads.
• Get actionable marketing insights via the report dashboard.
• Automate response analysis to quickly learn about your audience. 

Pricing: Starts at $37/month (billed annually)

9. Outgrow

A powerful lead generation tool, Outgrow lets you create an impressive variety of marketing content. This includes quizzes, surveys, forms, polls, calculators, recommendations, chatbots, and giveaways.

Equipped with this top Riddle alternative, you can effortlessly enhance your quiz marketing strategy by sharing engaging and aesthetically pleasing content on your website and social media handles.    

But, Outgrow is not limited to just marketing. It also has the functionalities to conduct effective tests for hiring, training and education. Further, it has an excellent collection of customizable templates.

Whether you’re creating knowledge assessments or personality quizzes for social engagement, Outgrow has a lot to offer in its templates library.   

Features:

• 10+ question types, including multiple-choice, multiple-response, text input, file upload, and more
• Add images, videos, and GIFs to your questions.
• Add time limits to your quizzes.
• Access advanced reporting and analytics to examine quiz results.
• Access over a million free stock images from Unsplash.  
• Build quizzes seamlessly with a drag-and-drop WYSIWYG builder. 
• Add social media widgets to quiz results to encourage social sharing for your lead quizzes.
• Add a custom logo, fonts, colors, and more.
• Add branching logic to your quizzes.
• Integrate with over 1000 sales and marketing tools.

Pricing: Starts at $14/month (billed annually)

10. Interact

Like LeadQuizzes, Interact is another quiz tool that champions the power of quiz marketing for growing mailing lists and sales. It offers hundreds of fully-customizable “conversion-focused” quiz templates and lets you style quizzes so that they perfectly showcase your brand identity.  

Interact lets you create questions in several engaging formats. This includes image-based questions where you can quickly import images from Unsplash. You can embed your quizzes anywhere on your website, such as on the header or footer, as a pop-up, or as a CTA button in blog posts. 

Features:

• Create both personality and scored quizzes. 
• Ask multiple-choice, image/GIF-based and true/false questions.
• Apply branching logic to quiz questions via a drag-and-drop functionality.
• Integrate with 35+ tools, including HubSpot, ActiveCampaign, Google Analytics, and more.
• Add CTA buttons to results pages.
• Customize fonts and colors and add your brand logo.
• Assess your quiz’s performance with advanced reporting.
• Access a comprehensive help doc library. 
• Send quiz takers to custom-designed landing pages.

Pricing: Starts at $27/month (billed annually) 

11. Opinion Stage

Opinion Stage is a versatile quiz-making tool that lets you build interactive quizzes for a wide range of purposes, including lead generation, product recommendation, educational assessment, corporate training, and more. Additionally, like other Riddle alternatives, it allows you to generate surveys, forms, and polls.

Quizzes and other content created with Opinion Stage work great on all devices and are automatically optimized to ensure quick loading on all networks. You can also access several options to customize your quizzes for better personalization.

Features:. 

• Enhance your quizzes with images, videos, and infographics. 
• Integrate custom banners and ads with your marketing quizzes.  
• Add time limits to your quizzes and tests.
• Add branching logic.
• Prevent cheating by creating multiple test versions and shuffling answer options.
• Provide instant feedback/answer explanations featuring links.   
• Customize themes, fonts, colors, and more.
• Automate email notifications.
• Add a CTA button on the results page. 

Pricing: Free and paid plans; paid plans start at $25/month (billed annually) 

12. SurveySparrow

An all-in-one quiz and survey platform, SurveySparrow lets you perform a wide variety of business functions, including lead generation, training needs analysis, customer feedback, employee engagement, candidate assessment, and more. It’s also a great option for teachers for conducting quizzes for knowledge assessment and student engagement. 

SurveySparrow is equipped with all the essential quiz and survey functionalities, such as automated scoring, branching logic, and multiple question types.

It also has an innovative QR code feature that enables you to share quiz access via QR codes. The QR code functionality provides a great way to gamify learning and leverage quizzes for employee/student engagement.

Features:

• Create assessment, personality, and scored quizzes.
• Build quizzes quickly with a drag-and-drop quiz builder and customizable templates.
• Add images, videos, and GIFs to your quizzes.
• Ask questions in multiple formats, including multiple-choice, picture-choice, opinion scale, and more.
• Customize fonts, colors, and results pages.
• Add your brand logo to the quiz interface.
• Integrate with Mailchimp, AWeber, HubSpot, Google Analytics, and more.
• Share quizzes by embedding them on your website or via links/QR codes.
• Automate scoring and grading.
• Add branching logic to your quizzes.

Pricing: Starts at $99/month (billed annually)

13. Jotform

With a massive collection of templates to choose from, Jotform lets you create forms and surveys for any requirement. You can also turn any form into a simple scored quiz by configuring a few settings. Like most other quiz tools, Jotform lets you automate scoring and grading for your quizzes.  

One of the few free Riddle alternatives on our list, Jotform is a great option for testing knowledge, provided you’re not looking to conduct high-stakes assessments, such as those for hiring or certification exams. 

Features:

• 10,000+ form templates categorized by use cases, industries, and professions
• Ask multiple-choice or free-response questions.
• Build quizzes easily with drag-and-drop functionality.
• Add images to your questions.
• Customize your quiz’s fonts, colors, results pages, and more.  
• 150+ integrations, including Mailchimp, HubSpot, Google Sheets, and more
• Share quizzes and forms via a link or embed them on your website.
• Automatically send quiz results to any email address.  
• Analyze feedback data with form analytics functionality.
• Create quiz apps for your students without coding.

Pricing: 

Free and paid plans available. Paid plans start at $34/month (billed annually).

Take Your Pick of the Best Riddle Alternatives!

Now that you’ve gone through our curated list of Riddle alternatives, you must be ready to shortlist your options.

Each quiz tool in our list has some unique advantages. Select a quiz tool that is perfect for your requirements and budget. 

Also, remember to take advantage of the free trials offered by these Riddle competitors before buying any plan.

And if you need any additional help, our customer success team is always available to assist you. You can reach us at (855) 776-7763 (toll-free). 

Looking for the best online quiz tool?

We have the #1 Online Quiz Maker Software for assessment & lead generation